Logo Trends 2009: Should we follow Logo Designing trends? « Graphic Design Blog – An Ultimate Resource for Graphic Designers

Logo Trends 2009: Should we follow Logo Designing trends?

36 Comments

Posted on Tuesday, May 19th, 2009

Every year some specified styles are introduced in all fields of designing…thanks to Graphic Designing, I must say. Talking about the field of logo designing in particular, every designer tries coming up with exceptional designs and new ideas, giving birth to new logo designing trends.

With arrival of 2009, I added a post on my blog couple of months back; “A Showcase of logo Trends 2009” ….but I guess there are more trends to be shared. With passing years designers are becoming more educated and aware of logo designing styles then they were in previous years. However, this new approach brings me to share more logo designing trends with you. I am thankful to LogoLounge.com for this additional research on logo trends 2009.

1: Concealed – Hidden Logos: Such logos which show two or more than two elements hidden with a logo always reveal with certain fascination and adventure. Once you figure out the message successfully, the logo starts appealing you more.

2: Varidot – The Polka Dots: As it is said for dress designing, that “Polka Dots” are never out of fashion, similarly in logo designing as well, I think dots always add a high degree of speed and arbitrariness.

3: Candy Stripes – The multihued lines: To make your logo more trendy and happening, designers love to create their logos of multihued lines. Either they are multi-colored ribbons or lined up crayons, such logos give the atmosphere of celebration and joy.

4: Texting – Typographic Logos: A logo seems to be incomplete without a good typeface, “Nike” logo is exceptional. An excellent logo emerges when text and icon are packed up in a strong way.

5: Encrust – Shaped Designs: The symbolic texture of these logos does not let consumers vision wander. These are not filled with a traditional pattern but are often illustrated with a unique visual message that gives context and dimension to the shape.

6: Monolgue – Words in Monotones: It’s true to say “Powerful words carry great weight “as the message to public in delivered in an emphasizing tone. Letters in monotones can contribute their best in letting a business message fly.

7: Doily – The Fancy Swirls: Lacy and delicate swirls are the new additions to make a logo look fancier. The geometric pattern of these logos covered with embellishments express the message with subtle fragility.

8: Flip Flop – Upside down: The trend of reading a logo same in upside down position is always exciting. Some are creating exact mirrored images while others display partial inversions. I think, whichever way they are placed, it attracts all types of viewers.

9: Mosaic – The pixels: Such logos look like a roomful of diverse pixels pushed together to make a visual shape. These pixels being in colorful tones make the logo scene more appealing.

10: Sequential – Be in a line: To show motion in a logo this sequential concept is followed. This introduction of sequential colored logos will help to define the concept by demonstrating movement and mark harmonious progress of a company.

11: Dandelion – The weed effect: The concept of the weed effect explains the idea of freedom. Every individual seed makes its own unique journey and relies on the will of nature to determine where it will land and grow. Graphically, logos with this notion mark the liberal and modern approach of a company.

12: Gossamer: The speedy reflection: Over the last many years we are getting to see an arising trend of transparent and blur logos. Considering them one of the latest logo designing trends I think they will work successfully to demonstrate motion or convey the blending of elements.

I think this research ends you with newest and relevant directions but I would like you to leave with an answer to my question:

“Do you think it is important to follow instructions, rules or current trends while designing logos?”

36 Appreciated Responses

elyas On May 19th, 2009 at 1:09 pm

1

wow…. great article and it open my mind to design better logo…. damn why my design is so suck compare to the logo appeared on this article…..

Martin Leblanc On May 19th, 2009 at 1:26 pm

2

Beautiful logos!

Mark Brown On May 20th, 2009 at 1:49 am

3

Hi, nice article and cool logos.
Keep it up…

AwakeningEntrepreneur.com On May 20th, 2009 at 4:42 am

4

Great Great Great….. Hats us to the designers… Height of creativity…

Is there any series of posts on softwares used to design logos , mainly free/open source software?

Naresh Singh
http://www.awakeningentrepreneur.com/blog/

nandoism On May 20th, 2009 at 8:59 am

5

Your post are so beautiful to look at and so inspiring. I get so many ideas after visiting!

Keep up the great work!

Nando

Anna Green On May 20th, 2009 at 11:23 am

6

Nice collection, i love a well thought out logo, its a shame i just don’t get the amounts of time needed to produce this sort of thing..

Patrick Byers On May 20th, 2009 at 5:17 pm

7

Great question about whether logo trends should be followed. If it’s a trend, by definition, it will be dated eventually.

flower girl dress patterns On May 21st, 2009 at 3:47 am

8

It was nice reading your post. I needed to know such kind of information to update myself. I work in my friend’s boutique of flower girl dresses and also help in the online promotion.

Ashely Adams : Sticker Printing On May 21st, 2009 at 6:34 am

9

Logos with brains… that’s what I like about them. No doubt, every logo has some thought that goes into its making. But sometimes, the thought is so good or innovative that it elevates the logo to a whole new level. Thanks for the thought-provoking post.

Moon Loh On May 21st, 2009 at 10:04 pm

10

Oh.. recently looking for logo for my “Mompreneur Asia”.. found nothing nice yet.. sob sob..

I don’t think should follow the current trend.. the most important is the logo represent you, your company.. when people see the logo, they know it’s YOU! hehe..

Fern On May 22nd, 2009 at 2:52 am

11

I vote that it’s important to know the trends well so that you are aware of what associations may be made with other companies due to similar feel. And as appealing as bucking the trends can be, following trends is helpful for getting the creative juices to pour. You’re marketing to the present after all. And if it becomes iconic and sticks, excellent. If not, companies revamp and update logos all the time. Personally, I’m a huge fan of category #1.

Logo Diamond On May 22nd, 2009 at 5:30 am

12

Thanks for this guide. Honestly, I don’t like some of the logos represented here at all.

joyologo design shop 2.0 On May 22nd, 2009 at 7:43 am

13

nice logos, I like “barcod” logo it is very cleverly:)) thanks for the list..

JairoB On May 22nd, 2009 at 9:52 am

14

Great logos, I like: Volaris,brillio and Nexpro

mauco On May 22nd, 2009 at 11:06 am

15

Wow! Great logos. I must give myself an A+ for the speed at which I discovered the Concealed / Hidden logos in the first group.

In my country if you opt for the Candy Strips, Mosaic logo or Sequential logo, you’ll have a nightmare trying to get the final print out right! But I love them.

@FERN I agree with you. It’s good to keep abreast of the current trends in logo designs and there’s no harm in changing a logo if its not giving the desired results.

Kathleen Maher On May 23rd, 2009 at 2:08 pm

16

The more I look at these the more I appreciate them. Thanks for opening my eyes.

stretch limo hire Manchester On May 26th, 2009 at 12:27 pm

17

Whoever made these logos are genius at graphic design, really original and beautiful logos, I wish I was as half good as you.

Caz On May 28th, 2009 at 7:44 pm

18

Design is a process of constant evolution so it’s inevitable we pick up on trends when designing a logo or anything else. Doesn’t mean the design can’t be unique. A logo has to represent the company but also appeal to the target market, so it should belong to the current place and time. If you look at any long-standing company logos you’ll see they are constantly tweaked every few years to bring them up-to-date.
Thanks for the inspiring logo examples, btw.

Fabian On June 1st, 2009 at 8:54 am

19

A trend is just something that is currently in favor right now,so by that very nature it will soon became dated. Great designers set the trends…others just follow.

Viet Translation On June 3rd, 2009 at 6:28 am

20

They are all beautiful; however, I really like simple ones

Erichero On June 4th, 2009 at 11:03 am

21

I am jawdrop mode looking at some of these – astounding, and they make you love graphic design all over again.

GetWired, UrbanChic, Wiesinger Music, Lexpro – absolute winners.

Logos Baratos On June 8th, 2009 at 1:55 pm

22

I found the logo trends very, very useful!! also you can find some useful information at logos baratos

design teacher On June 8th, 2009 at 4:34 pm

23

Actually, some of those are well designed pictures but bad logos because they lack a lot of the criteria important for a logo: imagine some of those on a pen – simply not scaleable! some have two little contrast, so you won’t recognize them correctly when copied or faxed. moreover, some simply have too many details – a good logo will be remembered because it is outstanding but simple, just as the apple logo or the one for nike. try to look at the airplot or spook monologue logo and try to draw it the next day – will you memorize those properly? a logo is more than just a nice picture, it has to represent you and thus stick in people’s mind!
nevertheless, interesting article and nice graphics!

Jomy John On June 16th, 2009 at 4:45 am

24

Some of the best logos I’ve seen ON SCREEN!

PT On June 16th, 2009 at 2:16 pm

25

You didn’t mention the circular approach. My family’s company used it in the 70′s. Much like the LG logo today. Great information, though. Thanks!

Jordan Foutz On June 24th, 2009 at 2:30 pm

26

All of these have a time and a place. We are so much better at this in 2009 than 10 yrs ago. All of that drop shadow and Packard Bell logo crap can go away for a long time.

Mohsin Ahmed On July 17th, 2009 at 2:34 am

27

its really a great! thanks for sharing info like this

Bart ODell On August 2nd, 2009 at 10:52 pm

28

Thanks for including my Briteclick logo in your trends article. I am honored and I am sure my client will appreciate it very much.

Bart

Branding / O poder da imagem « Desafio 10 Milhões – Making Of On October 15th, 2009 at 4:38 pm

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[...] Logo Trends 2009: Should we follow Logo Designing trends? [...]

Toddler Flower Girl Dress On October 21st, 2009 at 11:21 pm

30

logos and fashion go hand in hand

Arbenting's Weekly Inspiration and Best of the Web #6 | Arbenting On November 3rd, 2009 at 8:08 pm

31

[...] Logo Trends 2009: Should we follow Logo Designing trends? – Every year some specified styles are introduced in all fields of designing…thanks to Graphic Designing, I must say. Talking about the field of logo designing in particular, every designer tries coming up with exceptional designs and new ideas, giving birth to new logo designing trends. [...]

David On December 6th, 2009 at 12:25 am

32

The Highroad logo is by far the best logo featured.

Arbenting's Weekly Inspiration and Best of the Web #6 » Arbenting - The Act of Being Creative On March 24th, 2010 at 6:34 am

33

[...] Logo Trends 2009: Should we follow Logo Designing trends? – Every year some specified styles are introduced in all fields of designing…thanks to Graphic Designing, I must say. Talking about the field of logo designing in particular, every designer tries coming up with exceptional designs and new ideas, giving birth to new logo designing trends. [...]

little girl dresses On July 9th, 2010 at 1:19 pm

34

sometime people see logo first ….logo is most important in any respect

Dresses On May 11th, 2011 at 3:39 am

35

Another positive trend is that today clients understand that a logo is only part of a brand’s identity

Anne On August 6th, 2011 at 2:49 am

36

Thanks, This collection is a showcase of logo designs in different category with current trends to get you inspired.