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Infographic Statement of Creativity

Surprisingly, as the demand and sophistication of resources escalates, creativity is taking a severe dip in a faculty; none other than ‘creativity’ itself. What if we told you that 60% designers confess of having no time to work on their “great ideas”?

A KRK research for iStock reveals the poor and ‘stagnant’ condition of inspiration and imagination in creative fields. Hardly 23% people spend less than two hours in a day doing “creative” work.

"Our research raises questions around the state of creativity today in industries vital to the global economy," said Ellen Desmarais, general manager at iStock. "When you consider that global revenues last year in the advertising industry alone were nearly half a trillion dollars, declining creativity is cause for alarm and should prompt an industry-wide discussion. The bottom line – we need to free the creative."


• State of Modern Creativity – the infographic!

What KRK did was to conduct a survey of some 400 creatives all over the US and UK. Their professions ranged from fashion design to art direction, among which 63% complained of not having the time required for “creative reflection and inspiration” – 70% simply asked for more “creative time.”

Find out the rest of the details in this interesting inforgraphic:

Statement of Creativity

Author Charlie B. Johnson

has written Posts 388 .

  1. Rebecca On October 1st, 2013 at 7:09 pm

    great piece of work! love it! quirky and stylish

  1. Bianca Board On October 2nd, 2013 at 7:49 pm

    Sadly time for being creative is dropping. I have so much on my plate…. marketing, running a business, admin…. and being a creative diva… yep it’s hard. Great share… thank you.

  1. Paper Acrobat On October 5th, 2013 at 8:11 pm

    Very true.
    Too many distractions for creatives…
    Pointless meetings, paperwork and admin.
    We didn’t sign up for this !

  1. Lee On October 13th, 2013 at 10:08 pm

    Haha…funny but true. It’s a challenge that’s worth embracing if we work hard. So let’s work hard to get our creativity juices back!

  1. DAB On October 16th, 2013 at 10:18 am

    Great infographic, the colour combination is very effective. Lack of time is certainly becoming more of a influential factor!

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