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In my last post on famous brands that don’t sell what they tell, I highlighted how many companies prefer naming their brands unrelated to what they actually sell. As I thought a little more on the subject, I wondered how brands would appear had they employed literal symbols to depict their logo design. For example, what would Burger King Logo look like with a Burger and a Royal Crown on top? Or how would the Starbucks Logo look like with a star and dollar symbol.

Being a graphic designer, brand identity development has always been my favorite subject. So in continuity to my previous post, I have created a game for my readers today. This game will test your brand recall and recognition skills and your ability to decipher literal representations of famous brands.

 
Before you start, let me explain you how it works. Simply write the name of the guessed brand in the text box given in front of each query. In the end, reveal the actual answers and tally them with your guesses.
 

1

 

2

 

3

 

4

 

5

 

6

 

7

 

8

 

9

 

10

 

11

 

12

 

13

 

14

 

15

 
 
Don’t forget to share you score with us. Also let us know which ones did you find hard to decipher? And which ones were easy as pie?
 



Author Charlie B. Johnson

has written Posts 388 .

  1. kendra On June 1st, 2011 at 2:03 pm
    1

    That was pretty fun. A few had me stumped!

  1. LollipopMoon On June 2nd, 2011 at 5:05 am
    2

    Very different and rare post..That was really fun as i got most of them :)

  1. Sarah Farrukh On June 2nd, 2011 at 11:58 am
    3

    Layssssssssssssssss my favorite :P

  1. R4Kaart On June 3rd, 2011 at 1:12 am
    4

    Haha when i opened the post i thought i will have this down easy but only got 2 or 3 right in the end .

  1. Bush_Tag On June 7th, 2011 at 2:23 am
    5

    haha nice once !! I got 7 correct :)

  1. The Brand Game « ART342~S11 On June 8th, 2011 at 12:23 pm
    6

    [...] The Brand Game [...]

  1. Luke watts On June 10th, 2011 at 5:40 am
    7

    Wonderful stuff, but i failed to identify many. No issues, really fun from my end.thanks for sharing

  1. Simran On June 16th, 2011 at 12:18 am
    8

    It was fun i got 13 right……… nice mind game enjoyed it….

  1. Leo Brown On June 18th, 2011 at 3:34 am
    9

    Nice Creativity and Funny also……

  1. jane maguire On June 18th, 2011 at 12:41 pm
    10

    Great fun and a few suprises!

  1. Arafat Kabir On June 25th, 2011 at 6:49 am
    11

    It was fun but really difficult to find all the brands……..

  1. safik On June 26th, 2011 at 8:53 am
    12

    these are really creative design stuff..i never seen such a expression of design.

  1. bilig On June 27th, 2011 at 5:44 am
    13

    11 right, Siemens, Xerox, Sprite, Nike got me bit confused. even thou i did get to Seamens, Zrocks, :D

  1. Kodie B On June 27th, 2011 at 5:01 pm
    14

    Ah. Didn’t get Xerox. Then again I’m Canadian and was thinking, “What the heck is Zedrocks?”

  1. chris d On June 28th, 2011 at 8:28 pm
    15

    Interesting idea, I liked the matching game. Did not get the last few. Yeah, what is Zedrocks?

  1. ali zaidi On August 3rd, 2011 at 1:58 am
    16

    Pretty cool stuff. it was great fun. found panasonic hard as i had forgotten the name of the character.
    also taco bell and phillips

  1. Laura On August 14th, 2011 at 1:20 am
    17

    Only 6 right!!! Great game can’t wait to share it with friends! Better than words with friends!

  1. Amit Mahajan On September 29th, 2011 at 6:57 am
    18

    interesting :)

  1. ellyts On March 22nd, 2012 at 10:32 am
    19

    You are a Genius!!!!!!!!!! This was really fun to solve. I missed a few (mostly because I didn’t knew the words in English) :D
    THANK YOU!!!

  1. Cool Baby Gifts On April 9th, 2013 at 12:29 am
    20

    Pretty cool post. I loved it


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